I was tasked with producing an AnswerDash explainer video in the style of my AnswerBot Explainer. One might think that I would've completed the AnswerDash Explainer long before the AnswerBot one, as it happens to be the company's foremost established product, but there was already an explainer video in its place. Once the company rebranded and overhauled their web site, it became necessary for me to replace the previous video so as to aesthetically blend with the latest updates.
The production process of AnswerDash Explainer mirrors the one I did on AnswerBot. As this video focuses on AnswerDash's primary product (its web-based Q&A tab, engine, and administration interface) the stakes were higher, and the refinement process more lengthy; this is the video the sales department would refer clients to in order to efficiently communicate the benefits of the AnswerDash product.